12.08.2009

Hermès Window Magic

Tokujin Yoshioka creates a stunning window display for Maison Hermès in Japan.


“On designing a window-display of Maison Hermès, I intended to express…a hidden presence of a person in the movements born naturally in daily life. I created a design where one can perceive someone behind the scarves as if life were being breathed into them. The window is designed with an image of woman projected on to a monitor. The scarf softly sways in the air in response to the woman’s blow.” – TY